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Franchising |
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Retail |
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We support International and Italian franchisors, product manufacturers, specialists and service providers, in developing an international presence within the GCC, by facilitating the marketing of their products and services, selecting the appropriate partners and developing the appropriate sales, distribution and service channels, partnership form and organization.
We assist GCC entrepreneurs and companies, select and qualify the best International and Italian franchises, products, services and specialists and support their business development within the GCC.
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| We operate as a international broker and business development partner, in the selection and development of the most mutually satisfying and beneficial partnership between parties, in the form of:
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- Distributorship / Dealership / Procurement
- Franchise
- Joint Venture
- Direct Presence (Subsidiary/Branch)
- Production/Assembly Units
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| Market Research |
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Customer Care |
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| Project Management |
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Customized Events |
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We engage in innovative, dynamic and effective marketing services targeted at launching new franchises, businesses and operations or simply revamping existing ones, through:
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• Market Research
conducting ongoing research of both the Italian and the GCC markets, investigating and assessing franchises, brands, products, technologies, services and potential new sales and service channels in the
GCC
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• Benchmarks, Feasibility Studies and Business Plans
developing market and competitive scenario analysis, feasibility and initial resource and investment requirements, return on investment hypothesis and the
required implementation action plans
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• Strategy
providing innovative, dynamic and effective strategic planning, branding and positioning
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• Operations
providing start-up operations requirements (point of sales, operations procedures, staff requirements, IT requirements, training)
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• Franchise Programs
supporting Italian manufacturers and franchisors in the deployment and enhancement of their franchise programs and network in the GCC
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• Events, Workshops and Tradeshows
planning and organizing customized events and participation of international tradeshows and arranging international trips, based on our client's specific requirements and commercial objectives
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• Customer Service and Relationship Management
developing customer relationship management programs, enabling attraction, retention and customer satisfaction, through Customer Satisfaction Surveys, Direct Marketing Programs, Loyalty Programs
and Customer Service Enhancement Programs
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• Project Management
planning and conducting the development and deployment of the projects in all the necessary phases, through accurate project management techniques therefore guaranteeing results with the expected quality, on time and within budget
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